BRIEF
Create a product sample unboxing experience for prospective leads to physically interact with Digilock locks.
SOLUTION
To make this as luxurious and high-quality as possible, we used metallic foil printing of our logo, and a faux blue leather finish to the box. As recipients open the box, petal panels fan out with each panel featuring high-level information about the brand of Digilock, and the innovation of its keyless lock products. I collaborated with our manufacturing team in China to source materials. I pivoted the lock stand design to use a medium-tone wood veneer instead of our usual white phenolic so that potential clients, especially designers and architects, could easily visualize our locks on stylish furniture. Instructions were printed on the lock stands with a QR code to Digilock's mobile credential app to showcase the ease of operating the locks.
RESULT
Sales team has a much more sophisticated and modern sample kit to give to prospective leads. The unboxing experience gives the impression of a high-quality, design-forward lock brand.
